Growth Marketing Manager

Join us as Growth Marketing Manager

Are you a marketing magician with the drive to harness Videoly’s potential for expansion? Are you eager to both plan and execute growth marketing actions in a dynamic tech growth company with humane values? We have a product-market fit, good growth and great international references. We just need you!

What you'll do

You will think strategically and creatively about how organic SEO, paid social, and other channels can best help us to reach potential B2B customers. You have a deep understanding of how these channels can best be optimized to reach our desired audience.

You will drive all of our growth marketing actions with the goal of fostering inbound leads to support our sales. Together with our marketing team and growth agency, you will work towards maximizing the number of marketing qualified leads by designing and executing growth initiatives.

What you'll bring

We believe it's essential to align marketing with sales. Working with our CCO and the rest of the marketing team, you will deliver measurable actions that inspire, engage and broaden our audience reach. You have peerless planning and execution skills and a growth marketing mindset.

What makes this position unique

We know we have a great product, now we want the message about it to reach all relevant parties, in the best possible manner. Together with the entire marketing team, you will have the chance to work towards realizing the full potential of Videoly’s messaging. This is also a chance to develop and own Videoly’s growth marketing. You won’t be alone - our marketing team is here to support your ideas and enact your vision.

This is a great position for someone who wants to plan and with agility execute strategic marketing actions together with a team of brilliant people. We are on a good growth path and expanding to new markets. We now need someone to bring in marketing expertise to systematically capture and nurture leads and take our brand awareness in international markets to the next level.

- Paula, CCO

Our company is built on our values

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  Community that values you for who you are

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  Room to grow and learn in a trusting environment

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  Focus on the positive and support in working together

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  Freedom and responsibility in your own work

Be honest to yourself and others

Honesty is the driver of development. But everyone needs to feel safe and valued in order for honest discussions to take place. Furthermore, we appreciate honesty towards yourself. Self-awareness and reflection skills are warmly welcomed.

We want everyone to be able to use their personal strengths in their work. Working as a Growth Marketing Manager, shaping and executing marketing actions to build brand awareness and turn prospects into leads makes you flourish. You also enjoy indulging in a learning process of trial and error, testing new approaches to find the best channels and marketing messaging for us. To support you on your way, you may have:

• 2+ years of experience with B2B digital marketing and demand generation, preferably in a SaaS company
• Expertise in building and executing a B2B inbound strategy
• Successfully developed organic SEO and paid social and search campaigns
• A relevant master’s or bachelor's degree
• An eye for good copy and great visuals
• Experience in marketing automation and analytics tools; knowledge of Hubspot Marketing Hub is considered a plus

It's also natural for you to ask questions and say if there's something you're not that familiar with yet. There is always room to grow and learn, and you don't need to be perfect, no-one is. This is how we see honesty – and humanity. Especially in this role, running growth experiments and learning from the results is key.

Stay human

We want to keep it human. We value each team member for the whole of who they are. Being a human includes having good and bad days. They are both welcome in our office. Staying human also means for us:

• Working in a team that shares your level of ambition
• Having flexibility when it comes to managing your own work
• Possibility to take care of your physical and mental well-being
• Comprehensive insurance and occupational health care services
• Lunch benefit and breakfast at the office

Uplifted experience

We believe in the power of positive emotions. We aim to leave everyone uplifted in their interaction with us: in social media, campaigns, newsletters – you name it. When work and working together is enjoyable, we achieve more. We aim to uplift you (among other things) with our light, inspiring and warm work environment in Albertinkatu.

Own it and grow it

Inside each of our team member lives a little entrepreneur. Everyone takes ownership in their own field. We give freedom and responsibility, and believe decisions should be made where the best information is.

In a growth company, your area of responsibility is constantly growing and thus the role should be based on your strengths and the things you enjoy doing. We hope you enjoy the following:

• Shaping, testing, and iterating growth marketing actions aligned with our marketing strategy
• Working with organic SEO, content marketing, and paid social campaigns and analyzing their effects on business goals
• Ensuring our inbound lead flow is consistently on the right level
• Enhancing our digital presence and developing our brand identity together with the whole marketing team

As we are a growth company, owning it and growing it of course also means that you get the possibility to enter our options program.

We're looking for a perfect match – for both of us

If you have any questions you'd like to ask or anything you'd like to discuss before applying, just contact our Head of People Anna, anna@videoly.co.

We're looking forward to your application! Please apply by January 26 the latest.

Curious to know what everyday life here at Videoly looks like? Go ahead and check out #lifeatvideoly and follow us at @videoly.co on Instagram!